Whitespark Local Insider

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Google’s AI assistant is about to start calling businesses

and more local SEO updates

New Study: The #1 Reason for Bad Reviews Isn't Your Work, It's...

research data from 1,200 GBPs

E49: Edward Sturm's Ranking Trick, Hacking AI Overviews, Parasite SEO

with special guest Edward Sturm!

GSC is hiding powerful keywords you didn't even know you ranked for

and more local and AI SEO

How to turn Claude into an information gain researcher

and more local SEO updates

E48: Stop the AI Slop, Claude Research Assistant & New GBP Verification

why brands are going analog

Google just gave you an incredible keyword research tool

and more local SEO advice

How to Optimize Your Citations for AI Visibility

2026 citation playbook

Want to collaborate on a Whitespark research project?

it only takes 2 minutes

E47: 13K AI Citations, E-E-A-T Tips & 2026 Local Discovery Index

you need separate marketing strategies for each LLM?

New Research: How Keywords in Business Names Impact Rankings & AI

the current state of keywords in the biz name

E46: NEW Google Maps Feature, 1.8M GBP Study & Marketing Personas Guide

Tell Maps is live!

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